Tag Archives: portrait

A SMILE IN THE┬áMIND


I’m a great fan of David Stuarts book ‘A Smile in the Mind‘. Wit can be a great communication tool. We try to use it whenever it’s relevant. It can help engage with the customer, it feels human, warm, friendly. When you get the idea you get a little fuzzy feeling inside.

We (not the royal we) have worked for many agencies in the past. I got this brief for Loseley Ice Cream while a creative at P&W.
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