2 thoughts on “ENGAGING COPY 3: BE HONEST

  1. Tessa Stuart says:

    Bill Bernbach. A master of ad copy. The reason why I wanted to work in advertising.


    • leenewham says:

      Yes, both Bill and Bob (Berbach and Gill) inspired me to enter the world of design. They opened my eyes to the use of wit. It’s a great communication tool. I’ve always been a fan of using copy in engaging ways in design.


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